An outreach agent for freight brokers and 3PLs that actually reads the lead list

Cold lanes don't fill themselves

A broker's prospecting list is usually a 600-row export from Apollo or a carrier directory: company name, a contact, maybe a guess at their primary lanes. Nobody opens cold to a shipper with "I hope this email finds you well." The reply rate on that is near zero, and blasting 600 identical emails from your domain in one afternoon is how you get throttled and end up in junk.

The agent works the list the way a good SDR would if they had all day. It reads each row, pulls the shipper's site to confirm what they actually move and from where, and writes a first touch that names a real lane — Laredo to the Midwest, reefer out of the Central Valley, drayage off Long Beach — instead of a generic pitch. Then it sends in small staggered batches across the day so the sending pattern looks human, and your domain stays clean.

What it handles end to end:

• Reads leads from a Google Sheet and dedupes against contacts you've already touched
• Researches each shipper's lanes, equipment, and rough volume from their website before writing
• Drafts a personalized opener per row — you approve the batch or tweak the template once
• Sends staggered, up to ~100/day, so it doesn't look like a blast
• Triages every reply into interested / not now / wrong contact / unsubscribe and pulls hot ones forward

It is not an autopilot that emails strangers behind your back. You see the first batch before anything goes out, and the agent logs every send and reply to the CRM so the next rep picking up the account isn't starting cold.

Related pages in this workflow

These pages cover the adjacent jobs buyers usually compare before choosing an AI agent.

• AI Manufacturing Outreach Agent — Plants and OEMs, worked one row at a time: a different email per buyer, paced past spam filters, the replies sorted for you.
• AI Insurance Outreach Agent — Your lead list worked row by row: a real email for each prospect, spaced across the day, with the ones worth calling flagged.
• AI Outreach Agent for Marketing Agencies — Your prospect sheet, worked per row: a real first line for each lead, sent in a slow drip, every reply triaged for you.
• Financial Advisory Outreach Agent — A personal note to every prospect, sent over the week — with replies sorted into hot, later, and no, so you call the right ones first.
• AI Nonprofit Fundraising Outreach Agent — Your donor list, worked in your voice: each ask written and sent a few an hour, replies sorted so a yes never sits unread.
• AI Event Sponsorship Outreach Agent — Your sponsor list, worked for you: a personalized pitch to each name on a stagger, replies sorted before they pile up.
• Real Estate Prospecting Outreach Agent — Expired and absentee owners, worked one at a time: each email written from the property’s own details, sent on a stagger, the warm sellers flagged.
• AI CRE Outreach Agent — Owners and tenants worked one row at a time: personal first-touch emails on a stagger, every reply sorted before you open your inbox.

Frequently asked questions

Will my emails get flagged as spam?

That's why it staggers. Instead of 600 identical messages at 9am, it sends small batches across the day from your own inbox, each one different text. The volume cap sits around 100/day per inbox. You control the template, the agent handles the pacing and the per-row variation.

Does it send without me seeing anything?

No. It drafts the first batch and shows it to you. You read the openers, adjust the angle or a specific line, and approve the run. After that it keeps sending on the pattern you approved, and you can pause it any time.

Where does it get the personalization details?

From your sheet plus a quick browse of each shipper's website. If a row already lists lanes and volume it uses that; otherwise it reads the site to find what they move and from where. If it can't confirm anything, it flags the row instead of inventing details.

What happens when someone replies?

The agent reads it and sorts it. "Send me your rates" goes to the top as interested. "Not right now" gets a follow-up scheduled. "Wrong person" gets flagged so it can look up the right contact. Unsubscribes are suppressed and never emailed again.

Can it handle follow-ups too?

Yes. You can set a scheduled task in plain language — "follow up with anyone who didn't reply after four business days" — and it'll send a second touch that references the first, then a third if you want, stopping the moment they respond or opt out.

How much does it cost?

$49/month or $490/year — cancel anytime. That covers the agent's own email inbox, the Sheets and CRM connection, reply triage, and the scheduled follow-ups — no per-seat SDR pricing and no per-email metering. It's in public beta and setup takes about four minutes.

AI cold outreach agents by industry

One outreach agent that personalizes from a spreadsheet and triages replies — with a playbook for how your market buys.

• AI Cold Outreach Agent (hub) — Personalizing cold email at volume is a full-time job; a blast just burns your domain. The agent does both — and books the replies — so you only show up for the meeting.
• AI CRE Outreach Agent — Owners and tenants worked one row at a time: personal first-touch emails on a stagger, every reply sorted before you open your inbox.
• AI Event Sponsorship Outreach Agent — Your sponsor list, worked for you: a personalized pitch to each name on a stagger, replies sorted before they pile up.
• Financial Advisory Outreach Agent — A personal note to every prospect, sent over the week — with replies sorted into hot, later, and no, so you call the right ones first.
• AI Insurance Outreach Agent — Your lead list worked row by row: a real email for each prospect, spaced across the day, with the ones worth calling flagged.
• AI Manufacturing Outreach Agent — Plants and OEMs, worked one row at a time: a different email per buyer, paced past spam filters, the replies sorted for you.
• AI Outreach Agent for Marketing Agencies — Your prospect sheet, worked per row: a real first line for each lead, sent in a slow drip, every reply triaged for you.
• AI Nonprofit Fundraising Outreach Agent — Your donor list, worked in your voice: each ask written and sent a few an hour, replies sorted so a yes never sits unread.
• Real Estate Prospecting Outreach Agent — Expired and absentee owners, worked one at a time: each email written from the property’s own details, sent on a stagger, the warm sellers flagged.
• AI Recruiting Agent — A junior recruiter that never sleeps: it sources candidates, writes the outreach, tracks the pipeline, and coordinates the interviews.
• AI Recruiting Outreach Agent — Every candidate gets a different opener, written and sent in small batches over the day — and the replies come back sorted.
• AI SDR Outreach Agent for SaaS — An SDR that works your list, not a blast: each email written from what the lead actually does, sent at human pace, the replies sorted for you.
• AI Sales Agent — Personalizing a hundred sales emails a day is impossible by hand; a blast gets you flagged. It writes each one and sends at safe volume — you just work the replies.
• AI Staffing Outreach Agent — 80 hiring managers, 80 emails that each name the right role and candidate — sent across the day, not in a burst that lands in spam.