An outreach agent for freight brokers and 3PLs that actually reads the lead list
Each shipper gets an opener written from their lanes and volume. It sends 80 a day under the spam radar and sorts replies before you open your inbox.
Pull leads from a Google Sheet, write a different opener for each shipper based on their lanes and volume, send 80 a day without tripping spam filters, and sort the replies before you open your inbox.
Cold lanes don't fill themselves
A broker's prospecting list is usually a 600-row export from Apollo or a carrier directory: company name, a contact, maybe a guess at their primary lanes. Opening cold to a shipper with "I hope this email finds you well" gets a reply rate near zero. Blasting 600 identical emails from your domain in one afternoon gets you throttled and filed as junk.
The agent works the list the way a good SDR would if they had all day. It reads each row and pulls the shipper's site to confirm what they actually move and from where. The first touch it writes names a real lane: Laredo to the Midwest, reefer out of the Central Valley, drayage off Long Beach. Sends go out in small staggered batches across the day, so the pattern looks human and your domain stays clean.
What it handles end to end:
- Reads leads from a Google Sheet and dedupes against contacts you've already touched.
- Checks each shipper's website for lanes, equipment and rough volume before writing.
- Drafts a personalized opener per row. You approve the batch or tweak the template once.
- Sends staggered, up to ~100/day, so the list never goes out as one blast.
- Sorts every reply into interested / not now / wrong contact / unsubscribe and pulls hot ones forward.
You see the first batch before anything goes out.
Every send and reply gets logged to the CRM, so the next rep who picks up the account starts with the whole thread.
Related pages in this workflow
Buyers usually compare these adjacent jobs before choosing an AI agent.
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Frequently asked questions
Will my emails get flagged as spam?
Staggering is how it avoids that. It sends small batches across the day from your own inbox, each with different text, where a blast would push 600 identical messages at 9am. The volume cap sits around 100/day per inbox. You control the template, and the agent handles the pacing and the per-row variation.
Does it send without me seeing anything?
No. It drafts the first batch and shows it to you. You read the openers, adjust the angle or a specific line, and approve the run. After that it keeps sending on the pattern you approved, and you can pause it any time.
Where does it get the personalization details?
From your sheet plus a quick browse of each shipper's website. If a row already lists lanes and volume, it uses those. Otherwise it reads the site to find what they move and from where. When it can't confirm anything, it flags the row for you and leaves the details out.
What happens when someone replies?
It reads the reply and sorts it. "Send me your rates" goes to the top as interested. "Not right now" gets a follow-up scheduled. "Wrong person" gets flagged so it can look up the right contact. Unsubscribes are suppressed and never emailed again.
Can it handle follow-ups too?
Yes. Set a scheduled task in plain language, like "follow up with anyone who didn't reply after four business days." It sends a second touch that references the first, and a third if you want, and stops the moment they respond or opt out.
How much does it cost?
Start with a 7-day free trial. Full access, no card needed. Then $49 per month. That covers the agent's own email inbox, the Sheets and CRM connection, reply triage and the scheduled follow-ups. There's no per-seat SDR pricing and no per-email metering. It's in public beta, and setup takes about four minutes.
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