A cold-outreach agent that personalizes per row and triages every reply
Your prospect sheet, worked per row: a real first line for each lead, sent in a slow drip, every reply triaged for you.
Point it at your prospect sheet, it writes a real first line for each lead, sends in a slow drip, and sorts the replies that come back.
What kills agency cold outreach is the second half, not the first
Building the list is the easy part. The grind is the 300 first lines that don't sound copy-pasted, the sending discipline that keeps you off a spam list, and the inbox that fills with 'not now', 'who is this', and the occasional 'send me a proposal' all mixed together. Most agencies blast a generic template, watch the open rate sink, and never see the three warm replies buried under the bounces.
This agent works off the Google Sheet you already keep. For each row it reads the company name, the contact, the website, and whatever notes you've added, then browses the site to pull one true, specific detail and writes a first line around it. No {first name} merge tags pretending to be personal.
It runs the campaign the way a careful SDR would:
- Reads your prospect sheet and dedupes against contacts you've already touched in the CRM
- Drafts a personalized opener per row from the live site, not a stored guess
- Sends on a stagger — a handful an hour, capped near 100/day — so domains stay warm
- Watches the inbox and triages each reply: interested, follow-up later, out-of-office, or hard no
- Logs every send, open intent, and response back to the contact's record so nothing gets emailed twice
You approve the batch before a single message goes out. After that it sends, listens, and hands you a short list of people who actually want to talk — instead of an inbox you have to dig through by hand on Friday afternoon.
Related pages in this workflow
These pages cover the adjacent jobs buyers usually compare before choosing an AI agent.
- AI Nonprofit Fundraising Outreach Agent — Your donor list, worked in your voice: each ask written and sent a few an hour, replies sorted so a yes never sits unread.
- AI Manufacturing Outreach Agent — Plants and OEMs, worked one row at a time: a different email per buyer, paced past spam filters, the replies sorted for you.
- AI Sales Agent — Personalizing a hundred sales emails a day is impossible by hand; a blast gets you flagged. It writes each one and sends at safe volume — you just work the replies.
- AI Cold Outreach Agent — Personalizing cold email at volume is a full-time job; a blast just burns your domain. The agent does both — and books the replies — so you only show up for the meeting.
- Real Estate Prospecting Outreach Agent — Expired and absentee owners, worked one at a time: each email written from the property’s own details, sent on a stagger, the warm sellers flagged.
- AI Logistics Outreach Agent — Each shipper gets an opener written from their lanes and volume — 80 a day, under the spam radar, replies sorted before you open your inbox.
- AI Recruiting Agent — A junior recruiter that never sleeps: it sources candidates, writes the outreach, tracks the pipeline, and coordinates the interviews.
- AI Insurance Outreach Agent — Your lead list worked row by row: a real email for each prospect, spaced across the day, with the ones worth calling flagged.
Frequently asked questions
Will the emails actually read as personal, or just mail-merged?
Each opener is written from the prospect's live website — a recent post, a product, a gap on their site — not a stored field. You see the full batch before anything sends and can rewrite the template or tighten the tone, and it re-applies across every row.
How does it avoid getting my domain flagged as spam?
It sends in small hourly waves under a daily ceiling of around 100, spaces messages across domains, and never blasts the whole list at once. You connect your own Google account, so sending happens from your real inbox with your real reputation.
What happens when people reply?
It reads every reply and sorts it: interested, follow up later, out of office, or not interested. Hot replies are pushed to you immediately with a drafted response and an offered meeting slot; the rest are logged so you can batch them.
Does it double-email people we've already contacted?
No. Before sending it checks each lead against your CRM contacts and interaction history and skips anyone you've already touched, then logs every new send back to the record.
Can I run more than one campaign or segment?
Yes. Point it at a different sheet or a filtered segment and it runs that as its own campaign with its own template and cadence. You can have it pause, resume, or stop a campaign in plain language.
How much does it cost?
$49/month or $490/year — cancel anytime. Setup takes about four minutes — connect a Google account, share your sheet, approve the first batch. It's in public beta.
AI cold outreach agents by industry
One outreach agent that personalizes from a spreadsheet and triages replies — with a playbook for how your market buys.
- AI Cold Outreach Agent (hub) — Personalizing cold email at volume is a full-time job; a blast just burns your domain. The agent does both — and books the replies — so you only show up for the meeting.
- AI CRE Outreach Agent — Owners and tenants worked one row at a time: personal first-touch emails on a stagger, every reply sorted before you open your inbox.
- AI Event Sponsorship Outreach Agent — Your sponsor list, worked for you: a personalized pitch to each name on a stagger, replies sorted before they pile up.
- Financial Advisory Outreach Agent — A personal note to every prospect, sent over the week — with replies sorted into hot, later, and no, so you call the right ones first.
- AI Insurance Outreach Agent — Your lead list worked row by row: a real email for each prospect, spaced across the day, with the ones worth calling flagged.
- AI Logistics Outreach Agent — Each shipper gets an opener written from their lanes and volume — 80 a day, under the spam radar, replies sorted before you open your inbox.
- AI Manufacturing Outreach Agent — Plants and OEMs, worked one row at a time: a different email per buyer, paced past spam filters, the replies sorted for you.
- AI Nonprofit Fundraising Outreach Agent — Your donor list, worked in your voice: each ask written and sent a few an hour, replies sorted so a yes never sits unread.
- Real Estate Prospecting Outreach Agent — Expired and absentee owners, worked one at a time: each email written from the property’s own details, sent on a stagger, the warm sellers flagged.
- AI Recruiting Agent — A junior recruiter that never sleeps: it sources candidates, writes the outreach, tracks the pipeline, and coordinates the interviews.
- AI Recruiting Outreach Agent — Every candidate gets a different opener, written and sent in small batches over the day — and the replies come back sorted.
- AI SDR Outreach Agent for SaaS — An SDR that works your list, not a blast: each email written from what the lead actually does, sent at human pace, the replies sorted for you.
- AI Sales Agent — Personalizing a hundred sales emails a day is impossible by hand; a blast gets you flagged. It writes each one and sends at safe volume — you just work the replies.
- AI Staffing Outreach Agent — 80 hiring managers, 80 emails that each name the right role and candidate — sent across the day, not in a burst that lands in spam.